Web Marketing and Studies
The Mall
Abbottabad 22010

How to Design a Website?.
Creating a website is the demand of the present time as the trend is growing rapidly and every business concern is interested in running its business online through its website. Designing a website is not an easy task as it is considered because there is much more than its appearance. Here’s how to design a good website: First and foremost thing is to meet the requirements of the customers related to your business. Do an extensive research and visit other websites of the same business. Just formatting is not enough. Every product has a specific color that depicts it. When you are planning for the design of your site, build a sitemap that is a prototyping model and includes all the material and web pages. You have to dig into depth the demands of users either it is for information, entertainment or sales purpose; it should reflect the cause of concern at first sight to leave a good impression upon the customers. For example, an educational website will be different from the one related to e-commerce, real estate, etc .
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What is a Domain Name?
A domain name is a distinct name of a website or other online resources that depicts the main objective of a company. It is a unique identifying name and cannot be allotted to any other website. A domain name is same as the logo and slogan of a company that cannot be copied and all rights are reserved by the website owner. It is chosen after analyzing the complete marketing strategy and business motive. That’s why it is a major source of your goodwill if selected according to the trends of the targeted visitors. It needs proper registration process through the internet and after getting a domain name, your visitors can access to your online platform. You are given an email with the same initials of this domain name of your website so that the customers can contact you and ask you relevant questions. As an example, say the domain name of your website is www., then the email account of your staff will contain the extension of …
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What is Web Hosting?
When you create a website and want to grant access to all the users worldwide via an internet connection, you need to upload it on the web server and get a web hosting service. There are several companies that have space on their own web server or the leased one for uploading your website and they will charge you a specific amount against their service. Some of the companies provide free web hosting service. When it is done, the visitors will be able to view your website any time they want. This is because it is operating 24 hours a day and 7 days a week across the globe through internet. For your personal website, the web hosting will almost be free, but for the business concerns, it becomes costly. Data Centre Space and internet connection is given by the web hosts to the other servers present in the range of their data center as well. It is named as Collocation.
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How to promote a website?
In this developed era, the competition of online business through websites is growing very fast and you have to put your efforts to promote your website and make a place in the field of online marketing concerns. Let us discuss some useful and wonderful ways of how to promote a website in an efficient manner: If your website has a rich content and you submit article directories in various sections, you will definitely get a high traffic. It is the most important tool to attract people towards your site. It also gives you back links. Same as you can be successful in getting a number of visitors by submitting business directories. It is a wonderful technique to establish back links. You can post an ad of your website on different kinds of online platforms free of cost. If your classified ad is impressive, it gives you unexpected results for the promotion of your website.
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